BlackBerry, once the emperor supreme of the premium mobile phone, is nearing an unfortunate end.
The company has now announced it’ll be shutting down its BlackBerry app store by December 2019.
Ever since the company decided to switch over from BBOS to Android way back in 2015, with the launch of the BlackBerry Priv, it’s all been downhill. After that, the company even gave up making smartphones entirely, now focusing on enterprise software that prioritizes security.
Sure, BlackBerry still launches an Android device every so often, but those are manufactured by China-based TCL. Now, thanks to poor sales, even they’re selling of around half the business to outside investors. BlackBerry sold just 200,000 phones in 2017, meaning it had less than one percent of the global smartphone market.
As part of the announcement, the BlackBerry Travel and PlayBook apps will be shut down in February and March respectively. Both proprietary apps, BlackBerry Travel let users plan and book trips from their BB devices, while PlayBook offered video conferencing.
Of course, BlackBerry is far from any of the ways we use a smartphone today. And though a lot of you may have never even used one, there were a few generations that were avid fans in the 2000s, both jet-setting businessmen and enraptured college students alike.
And because there may be a few of you still using a BB10 or BBOS device, the company says it’ll offer you a chance to upgrade to the Android-based BlackBerry KeyOne or Motion, for a discount.